![Goose 3](https://theacademy.imgix.net/Goose_3.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=1280&q=80&w=1920&s=71899b0d41ad50476459ff41970066b9 1920w, https://theacademy.imgix.net/Goose_3.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=1147&q=80&w=1720&s=db65f238bb574db31c5950059b966b7c 1720w, https://theacademy.imgix.net/Goose_3.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=1013&q=80&w=1520&s=72fb66709ff03fcfc1b37c1fc206f17f 1520w, https://theacademy.imgix.net/Goose_3.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=880&q=80&w=1320&s=d1d8d22b83d80245de61d732d1e81c30 1320w, https://theacademy.imgix.net/Goose_3.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=747&q=80&w=1120&s=cfc4880b7342938ab6bd9b33a61886dd 1120w, https://theacademy.imgix.net/Goose_3.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=613&q=80&w=920&s=cb6776f4ca13e8dd7e86a9274c7de4d8 920w, https://theacademy.imgix.net/Goose_3.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=480&q=80&w=720&s=2b3b73024634b5482ba146e1b3bc59d3 720w, https://theacademy.imgix.net/Goose_3.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=400&q=80&w=600&s=154452344c357fab0d8f5ae3d97a0cbf 600w)
Goose Heads Up
Goose Island
Chicago-based beer company Goose Island was opening its first brew pub in the UK (London Shoreditch, obviously) and wanted to make a big splash on a small budget. We worked with local street artists to customise 10 giant goose heads that were then fixed onto the premises of like-minded companies including Jealous Gallery, Truman Brewery and Dinerama. Punters that spotted, snapped and shared pictures of the heads in launch week were rewarded with a free IPA on arrival at the brewpub. The art/advertising installations remain in place as permanent Goose Island talking points.
![Goose 1](https://theacademy.imgix.net/Goose_1.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=1067&q=80&w=1600&s=2966d06cccddc2826f5f323e9f6623ac 1600w, https://theacademy.imgix.net/Goose_1.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=933&q=80&w=1400&s=22b07d7cd1288fe6590ba364b1cb362b 1400w, https://theacademy.imgix.net/Goose_1.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=800&q=80&w=1200&s=ab2419ed8881ec864397405a9b0829d9 1200w, https://theacademy.imgix.net/Goose_1.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=667&q=80&w=1000&s=cdcfa34d2f90494c9c2e56dfb2cba21e 1000w, https://theacademy.imgix.net/Goose_1.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=533&q=80&w=800&s=2780a83c41061928ea19a920346d9ba5 800w, https://theacademy.imgix.net/Goose_1.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=400&q=80&w=600&s=0fc3078e5817fdbf57513aa0d6ae5ce1 600w, https://theacademy.imgix.net/Goose_1.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=267&q=80&w=400&s=c19abeb29c75a70e70a9b6e826329909 400w)
![Goose 2](https://theacademy.imgix.net/Goose_2.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=1067&q=80&w=1600&s=c3284478ed2c59c4e9936edd9d526817 1600w, https://theacademy.imgix.net/Goose_2.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=933&q=80&w=1400&s=45abdb9432088b8d017722bf656a6e4e 1400w, https://theacademy.imgix.net/Goose_2.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=800&q=80&w=1200&s=7e4982c32785dde4f0df3ae8f8665e85 1200w, https://theacademy.imgix.net/Goose_2.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=667&q=80&w=1000&s=5c84c8a9c5fd20e4eb8aa4b5b61e40e9 1000w, https://theacademy.imgix.net/Goose_2.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=533&q=80&w=800&s=7f516f76b64712f464c9af3ea6b03765 800w, https://theacademy.imgix.net/Goose_2.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=400&q=80&w=600&s=9f03c2baa50c2f99cd16767c95714e2b 600w, https://theacademy.imgix.net/Goose_2.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=267&q=80&w=400&s=35b86cf31139653dfe853567424d87f1 400w)